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Marketing Campaign for UNICEF: Coping with COVID-19

Coping with COVID-19 was a campaign in which BConexus acted in formatting the idea and making it viable.


16 girls from nine different countries used their cell phones to record their lives during the COVID-19 pandemic.


This new five-episode series shows how the lives of these girls have changed, including the challenges they faced with access to education, gender inequality and harmful practices like child marriage and female genital mutilation.


Meet girls from Bangladesh, Chad, Ghana, India, Indonesia, Madagascar, Mali, Nepal and Niger and hear their stories. These are the stories that need to be shared as we reimagine a better world for every child.




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